The Crestwood Associates Company Blog

Read about our latest insights and the latest Microsoft innovations


MOMENTUM 2013: CRM – Engaging a 360° View

Posted by Donna Krizik on February 15, 2013

If you attend only one CRM conference this year, let this be it. This ½ day, incredibly affordable event is jam-packed with critical strategies, practical and actionable knowledge, implementation tools, tips, tricks and much more. Presented by an all-star cast of presenters, this event brings together business and marketing leaders,…

Read More

Top 10 reasons to Attend Convergence 2013

Posted by Donna Krizik on February 15, 2013

Convergence is the premier event for the Microsoft Dynamics community. Held annually, this conference offers everything from the latest product updates to ideal networking opportunities. It is certainly something not to be missed! This year Convergence will be held in New Orleans March 18-21, 2013. It’s the perfect opportunity to…

Read More

Collections Mangement for Microsoft Dynamics GP transitions back to Independent Software Vendor (ISV)

Posted by admin on February 14, 2013

Microsoft has announced that after a successful 12-year relationship, they are transferring ongoing sales, maintenance and support of the Collections Management feature in Dynamics GP back to the author of the software, Professional Advantage. Collections Management allows you to improve cash flow, reduce bad debt and simplify sending invoices to…

Read More

CRM Business Intelligence for Mid-Sized Companies

Posted by Donna Krizik on February 13, 2013

Business Intelligence (BI) and KPIs (Key Performance Indicators) are finally affordable and easy to use for a mid-sized company. Many Microsoft Dynamics CRM users are experiencing sales and inventory data that flows from the Dynamics GP system using the adapter provided free of charge to all Dynamics GP customers or…

Read More

Microsoft Dynamics CRM Off-Shore Development

Posted by Donna Krizik on January 31, 2013

The demand and availability of high quality and low cost software development resources for the development of all kinds of software has forced the movement of many larger software development projects overseas. Crestwood has lately been involved with several Microsoft Dynamics CRM offshore development projects. Our experience has been that…

Read More

Top 3 Benefits of Microsoft Dynamics CRM and SalesFUSION Integration

Posted by Donna Krizik on January 30, 2013

To enhance the usefulness of Crestwood Associates’ Microsoft Dynamics CRM system, we deployed SalesFUSION – an integrated marketing automation system. After using the integrated SalesFUSION application over the last year, these are the three significant areas where we have seen benefits: Email tracking and results Web visitor tracking Landing pages and…

Read More

Gartner Survey Compares CRM and ERP Software Expenditures and Finds CRM Gaining

Posted by Donna Krizik on July 10, 2012

If you are wondering whether you should deploy your CRM or ERP system onsite or in the cloud, you are not alone. A recent press release from from Gartner Inc captures the true magnitude of the expense that CRM and ERP systems can run for companies. The release indicates that…

Read More

Can You Trust the Microsoft Data Center for Microsoft Dynamics CRM Online in the Cloud?

Posted by Donna Krizik on September 12, 2011

If there is any complaint one can level against cloud computing, it is that you must trust your most precious business operations and data to a service provider who may or may not have the infrastructure to keep it all running. Perhaps the term “cloud” does not help…

Read More

Why Associations Need Microsoft Dynamics CRM to Manage Their Members

Posted by Donna Krizik on December 22, 2010

Most associations do not have “customers”, so do they need Customer Relationship Management? Crestwood Associates and Microsoft Dynamics CRM believe they do. Microsoft had an accelerator (add-on to Microsoft Dynamics CRM) built to specifically help associations; it’s called Event Management.   Because of Chicago’s central…

Read More

Microsoft Dynamics CRM: Sell Your Product Out Of The Box

Posted by Donna Krizik on November 17, 2010

While we know Microsoft Dynamics CRM/xRM offers incredible flexibility to enable it to be modified to fit basically any application or industry. Here is a question: What industry could be seen as the best fit for Dynamics CRM right out of the box? Based on the functionality included within…

Read More