Business Central Case Study: How Wet & Forget Reduced Month-End Close by 3 Days After Migrating from GP

Many finance teams still running Dynamics GP are spending valuable time validating spreadsheets, reconciling data, and chasing reporting accuracy during month-end close.

This Business Central case study highlights how Wet & Forget migrated from Dynamics GP to Microsoft Dynamics 365 Business Central with Crestwood and reduced month-end close from 8 days to 5 days while improving financial visibility, reporting confidence, and access to real-time business insights.

Before the transition, Wet & Forget’s finance leadership described the existing environment as lacking the “controls and balances” needed for long-term reporting confidence and operational visibility.
For many organizations, this is the turning point where ERP modernization becomes less about maintaining legacy systems and more about creating a finance operation that can support future growth.

The Challenge

Before moving to Business Central, Wet & Forget’s finance team faced challenges that are common among organizations still operating on Dynamics GP.

Key pain points included:

  • A slow and resource-intensive month-end close
  • Heavy reliance on manual processes and workarounds
  • Limited visibility into financial and operational performance

One of the biggest challenges was the difficulty in answering profitability questions. Data existed, but it was not easily accessible or reliable without additional validation. Teams often had to sift through what felt like “noise” in the system just to confirm accuracy.

As Amir, VP of Finance at Wet & Forget, described it, the finance team was spending too much time working through reporting inconsistencies and validating information instead of focusing on strategic analysis and decision-making.

This created a cycle where:

  • Reports required extra time to validate
  • Insights were delayed
  • Decision-making slowed down

For finance leaders, this meant spending more time verifying numbers than analyzing them.

Why They Moved from GP

Like many organizations evaluating a Dynamics GP migration, Wet & Forget reached a point where incremental improvements were no longer enough.

They needed:

  • Better visibility into financial performance
  • More reliable reporting without constant reconciliation
  • Faster access to insights to support decision-making

The goal was not simply to replace GP, but to modernize how finance operated.

With Microsoft Dynamics 365 Business Central, they saw an opportunity to move toward a more connected system where financial data could be trusted in real time without the need for excessive manual intervention.

This is a common turning point for organizations comparing Business Central vs GP. The question becomes less about maintaining the current system and more about enabling the next stage of growth.

The Role of Crestwood

A successful GP to Business Central transition is not just about technology. It is about how that technology aligns with financial workflows, reporting requirements, and long-term operational goals.

Because Crestwood works closely with organizations modernizing from legacy ERP systems like Dynamics GP, the focus was not simply on migration execution. The team worked to redesign financial workflows in a way that improved reporting clarity, reduced manual effort, and created a stronger operational foundation for future growth.

Rather than treating the project as a simple software replacement, Crestwood approached the migration as a financial operations modernization initiative. The focus was not only on moving data from GP to Business Central, but also on improving reporting structure, financial controls, profitability visibility, and long-term scalability for the finance team.

Crestwood worked closely with Wet & Forget to:

  • Guide the migration process from GP to Business Central
  • Structure financial workflows to reduce manual effort
  • Improve reporting visibility and profitability analysis
  • Ensure the system supported both current operational needs and long-term scalability

A critical part of this process was helping the team understand how implementation decisions would impact future reporting and operational visibility.

Without the right guidance, organizations often configure systems in ways that create new inefficiencies or limit future reporting capabilities. Crestwood’s role was to provide clarity throughout the transition so the system was structured to support better decision-making long after go-live.

As Amir, VP of Finance at Wet & Forget, shared during the transition:

“If it’s set up right from the beginning, it will give you the controls in place that other systems lack.”

The migration was not just about implementing a new ERP platform. It was about improving how finance operated day to day. In many modernization projects, the system fix matters. But the process fix matters more.

The Results

The impact of moving to Business Central was both immediate and measurable.

Key outcomes included:

  • Month-end close reduced from 8 days to 5 days (37.5% improvement)
  • Reconciliations reduced by 1 day per month
  • Accounts payable processes reduced by 2 days per month

Beyond the metrics, the finance team experienced meaningful operational improvements:

  • Faster access to financial data
  • The ability to answer key business questions in hours instead of days
  • Increased confidence in reporting accuracy

One of the most significant changes was visibility. The team could now analyze profitability at a more detailed level by item and by customer without the delays that previously slowed down decision-making.

This is where ERP month-end close improvement becomes more than just a KPI. It reflects a shift from reactive finance processes to proactive financial management.

Advice for GP Users

For organizations still operating on Dynamics GP, the takeaway from this Business Central case study is not simply that modernization is possible. It is that many finance teams are already operating with unnecessary delays, reconciliations, and reporting friction that modern ERP platforms are designed to eliminate.

The advice from finance leaders who have gone through this transition is simple: start evaluating what your future finance operation should look like before system limitations create larger operational challenges.

It means:

  • Evaluating where manual processes are slowing down your team
  • Identifying gaps in visibility and reporting
  • Considering how your current system supports or limits future growth

Every month spent working around system limitations is time that could be redirected toward analysis, planning, and strategic decision-making.

What This Means for Finance Leaders

A move from GP to Business Central is not just a system upgrade. It is an opportunity to rethink how finance operates.

With the right approach, organizations can:

  • Reduce reliance on spreadsheets
  • Improve reporting accuracy and speed
  • Enable faster, more confident decision-making

For many teams, this becomes the foundation for a broader shift toward finance automation and operational scalability where workflows are streamlined and financial data is accessible when it is needed.

Take the Next Step

If your finance team is still spending days validating reports, reconciling spreadsheets, or working around Dynamics GP limitations, the next step is understanding what modernization would actually look like for your business.

Crestwood’s Legacy Modernization Workshop helps organizations evaluate operational bottlenecks, reporting challenges, migration readiness, and modernization priorities before making a platform decision.

Whether you are early in your evaluation or actively planning a migration, the workshop is designed to provide practical clarity around your next steps and help your team move forward with confidence.

 

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